Personalisation. Predictive technologies. Experimenting at scale. Get the customer experience right and reap great rewards. Botch the implementation by ignoring the organisational/people issues and you’ll miss the window of advantage marketing technologies provide. Don’t miss the window. Attend…
Please visit Search Engine Land for the full article.
Source: Search Engine Land
Link: Marketing. Tech. Management. See the MarTech Europe agenda.
Leave a Reply