Allstate: offline call data improved SEM performance and the customer experience

Company generated increase in quality calls and lowered customer acquisition costs.

The post Allstate: offline call data improved SEM performance and the customer experience appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.


Source: Search Engine Land
Link: Allstate: offline call data improved SEM performance and the customer experience

Be the first to comment

Leave a Reply

Your email address will not be published.


*