YouTube announced a series of updates aimed at simplifying content management and monitoring for creators. These updates include:
Notifying creators when issues prevent tagged products from being displayed.
Making it easier for viewers to access subscribed content.
Launching a Clips Library.
Extending the “known issues” filter chip to Studio mobile.
Tagged product issues. YouTube now notifies users if their tagged products are not displayed due to an error or issue. Moving forward, a banner will appear in the Video Details section if there are tagged products that cannot be shown due to:
Tag quality issues.
Products under review.
Products that have not been approved.
Products that have been deleted.
Creators will see a badge and can access additional information if a tag isn’t displayed due to a tag quality issue. This feature is accessible in Studio on both desktop and mobile versions.
Subscribed content access. YouTube will be running an experiment in the coming weeks to make it easier for viewers to find all of their subscribed content. Going forward, content from channel memberships and primetime channels will be consolidated in one location: the “filter by-channel” section in the subscriptions tab.
Clipped insights. YouTube now offers a Clips Library page, allowing creators to view segments of their videos that have been clipped by viewers. Moreover, creators can now manage all clips made on their videos directly in YouTube Studio on desktop, with mobile Studio functionality coming soon.
Issues filter. Finally, YouTube has rolled out the “known issues” filter chip to Studio mobile (previously, it was only available on desktop). Creators can use this filter to stay informed about issues that may be affecting their experience.
Why we care. Keeping up to date with the latest tools and features from YouTube can be a game-changer. They have the potential to simplify your work, save you time, and enhance the performance of your campaigns.
Deep dive. Watch YouTube’s announcement in full for more information.
