Using PPC brand protection to decrease campaign costs by 51%
Columnist Lori Weiman makes the case for why it’s worth seriously focusing on — and defending — your own branded terms in paid search. The […]
Latest SEO News
SEO on a budget: How a small manufacturer started a program from scratch
Think you don’t have the resources for an effective SEO program? Thank again! Columnist Dianna Huff shares a case study detailing how a small business […]
Antoni van Leeuwenhoek Google Doodle marks Father of Microbiology’s 384th birthday
Designed by Doodler Gerben Steenks, today’s Doodle pays tribute to the Dutch scientist credited with being the world’s first microbiologist. The post Antoni van Leeuwenhoek […]
Is Google killing mobile organic search?
Click-through rates for websites depend a great deal on their position in organic search results. But to what extent are local businesses further compromised as Google […]
How Much Does it Cost to Create an App? [INFOGRAPHIC] by @megcabrera
An infographic of how much you should expect to pay for developing an app, along with the variable information you need to ask.The post How […]
The Future of AMP and SEO With John Shehata #SEJSummit by @wonderwall7
john Shehata of Condé Nast talks about AMP and the future of SEO.The post The Future of AMP and SEO With John Shehata #SEJSummit by […]
6 SEO Pricing Factors Where Your Ignorance can be Deadly by @stoneyd
Learn which factors can impact SEO pricing and proposals to ensure you get a digital marketin campaign that meets your expectations and budget.The post 6 […]
How to Build an Online Community by @megcabrera
Your online community can be your brand advocates, who can defend you in bad times and empower you during good times. Here’s how to build […]
SearchCap: Google featured snippet failure, Bing radio search & AdWords targets
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google featured […]
Direct answer fail: Google gives only one side of proposed gun ammo & magazine law
Want to know about California’s Proposition 63, a measure to control gun ammunition sales and large magazines that’s on the ballot within the state this month? Google […]
