Google Search Console metrics now deeply integrated into Google Analytics
Google Analytics is replacing the Search Engine Optimization report with the Search Console report and adds behavior and conversion metrics into the mix. The post […]
Latest SEO News
Pull Google Maps traffic data into AdWords with this script library
Columnist Russell Savage shows how you can use the Google Maps Distance Matrix API to get traffic data and use this information to customize your […]
The true value of technical SEOs
While many view technical SEO as a simple matter of implementing best practices on a website, columnist Patrick Stox argues that the best practitioners are […]
How Nordstrom strategically beat Zappos in Google Search
Five years ago, in April 2011, Zappos’ market share in Google was more than three times as large as Nordstrom‘s. Today, Nordstrom has twice the […]
App Promotion in 2016: The Impact of Earned Media by @MarcPurtell
There are many paid promotion strategies that should be considered when marketing a new app. What other earned media tactics have you used for app […]
Google launches iOS keyboard that lets you search in any app & more
Gboard, a new keyword for iOS was launched today by Google to enable searching directly in your iOS keyboard – without leaving the app. The […]
Bing Ads bans ads from third-party tech support services
Citing “serious quality issues,” Microsoft updates the Bing Ads global ad policy to disallow all ads from third-party tech support providers. The post Bing Ads […]
Google’s mobile friendly algorithm boost has rolled out
The new Google mobile friendly algorithm is out and it is suppose to give an additional ranking boost for mobile friendly web sites in the […]
Does Moving to a New gTLD Domain Name Help Rankings? by @bhartzer
Does moving to a new gTLD domain name help rankings? The answer, honestly, is that we don’t know yet.The post Does Moving to a New […]
SearchCap: Google bans payday loan ads, Alexa works with Kayak & More
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google bans […]
