SearchCap: Google local ads, Google searches podcasts & more
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google local […]
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Serial fans rejoice — You can now listen to podcasts directly in Google app on Android
Google says users can pick from thousands of podcasts, including Serial, This American Life, Fresh Air and Radiolab. The post Serial fans rejoice — You […]
Join us as we announce the latest Ads and Analytics innovations on May 24th
Tune in live to the Google Performance Summit Keynote on Tuesday, May 24 at 9am PT / 12pm ET to hear the latest Ads and […]
Google makes updates that will affect local search marketers
Ads now appear in Local Finder results, plus ads display differently in Google Maps. The post Google makes updates that will affect local search marketers […]
Brand bidding & PPC optimization: effective bidding techniques (part 7 of 8)
How do you deal with a rival trying to steal a SERP spot where your brand belongs? In part 7 of her 8-part series on […]
Nick Wilsdon on Enterprise SEO and Customer Acquisition [podcast]
Welcome to the latest episode of the ClickZ Digital Marketing Podcast. In this week’s edition, we interview search expert Nick Wilsdon on the current and […]
SearchCap: AdWords order IDs, Google changes & SEO forecasts
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: AdWords order […]
Google drove 95 percent of US smartphone paid search clicks in Q1 [Merkle]
Product listing ads continue to drive growth with added exposure on mobile and search partners. The post Google drove 95 percent of US smartphone paid […]
Now you can capture Order IDs to mitigate double-conversion counting in AdWords
Filter out repeat visits to a conversion page from the same device with an update to the AdWords conversion tag. The post Now you can capture Order […]
Forecast says SEO-related spending will be worth $80 billion by 2020
Report from Borrell Associates argues “marketing services” spending in US is much larger than advertising. The post Forecast says SEO-related spending will be worth $80 […]
