Brand bidding & PPC optimization: Reducing your competition (Part 5 of 8)
In Part 5 of an 8-part series on PPC brand bidding, columnist Lori Weiman shares her tips on how to deal with competitors who are […]
Month: March 2016
Google developing keyboard for iPhone in hopes of boosting search volumes [report]
Keyboard part of a larger strategy to boost engagement with search on mobile devices. The post Google developing keyboard for iPhone in hopes of boosting […]
The essential metrics to analyze for keyword research success
When it comes time to choose your target keywords, what data should inform your decision? Columnist Paul Shapiro shares some helpful metrics to look at […]
AdWords Search Exam gets an update: What you’ll need to know
The Google Partners exam now includes questions on the latest product features and search trends. The post AdWords Search Exam gets an update: What you’ll […]
New benchmarks: Google AdWords cost per acquisition across 20 industries [study]
Are you a PPC Unicorn or a PPC Donkey? Columnist Larry Kim shares data on CPA averages by industry so you can see how you […]
#AskAnSEO: Canonicals and Consistency by @jennyhalasz
For #AskAnSEO, Jenny Halasz talks about canonicals and consistency, and how it can help search engines in saving time to crawl your website.The post #AskAnSEO: […]
Majestic to print the Internet in 3D in outer space
Majestic helps SEOs reach for the stars, literally by aiming to 3D print the Internet in space. The post Majestic to print the Internet in […]
7 Effective SEO Steps Applicable Today
Every business has the common goal of doing well in both sales and profits. There is no magic secret about how some businesses succeed while […]
Marketing Land’s SocialPro is bigger and better. Save $300 today!
Marketing Land’s SocialPro is coming to Seattle June 20-21! SocialPro is the only conference crafted for those OBSESSED with social media marketing — whether you’re […]
SearchCap: comScore data, link building & more
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: comScore data, […]
