SearchCap: Google merchant feed, Getty Images EU complaint & more
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google merchant […]
Month: April 2016
Google adds Merchant Center Feed Rules to make formatting shopping feeds easier
A self-service tool to fix errors, add custom labels and more right in Merchant Center. The post Google adds Merchant Center Feed Rules to make […]
Sharpen your SEO, SEM, and social media marketing skills with a SMX Advanced workshop
Search Engine Land’s SMX Advanced offers you several digital marketing “master class” workshops to sharpen your skills on specific search marketing topics. Register for a pre-conference workshop […]
New Merchant Center Feed Rules helps you submit your product data into Google Shopping feed format
Finding the right customers on Google Shopping starts with your Merchant Center product feed: it contains all the information about the products you sell to […]
Searching for searchers: Audiences are the new keywords
As we continue to shift towards audience-centric marketing, columnist Christi Olson of Bing notes that we can create more effective remarketing campaigns by asking the […]
Copyright bully Getty Images complains to EU that Google coerced it into image search
Company says high-res image search results have harmed traffic and revenues. The post Copyright bully Getty Images complains to EU that Google coerced it into […]
Trend observation: branded PPC ads getting more expensive
Have you noticed your brand CPCs increasingly lately? It’s not just you. Columnist Thomas Stern shares data which suggest that branded terms have become more […]
A majority of web users don’t recognise ads in search results: report
A report by Ofcom has found that just 60% of adults can realise that PPC ads in search results are in fact adverts. The report […]
How Does “Prominence” Affect Local SEO? by @annaleacrowe
Seriously, has anyone mastered local SEO yet? With Google’s announcing ‘prominence’ as a new ranking signal, find out how to rank for local SEO here.The […]
SearchCap: Google in-depth articles, expanded text ads & search console emails
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google in-depth […]
