SearchCap: Google purple ads, Shopping ads & more
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google purple […]
Month: April 2016
Five reasons why GTIN should be your new favorite Google Shopping acronym
Global Trade Item Numbers are an often overlooked aspect of Google Shopping ads. Columnist and Googler Matt Lawson explains why you need to take them […]
The complicated local path to purchase: 7 marketing tasks to do yourself and 7 to outsource
Consumers weave their way through more media and platforms than ever before to find local information, making marketing to them more complicated. Columnist Wesley Young […]
Google testing purple “Ad” label in Maps
The ad label matches the advertiser’s pin on the map. The post Google testing purple “Ad” label in Maps appeared first on Search Engine Land. […]
You Have Been Doing Content Research Wrong… Now Do It Right!
Alright, so the title of this post might be a little clickbaity for my tastes. But I stand behind the statement: you are probably researching […]
William Shakespeare Google Doodle celebrates iconic writer & England’s St. George Day
Born in 1564, Shakespeare’s work has shaped four centuries of literature. The post William Shakespeare Google Doodle celebrates iconic writer & England’s St. George Day […]
SearchCap: An AdWords UI wishlist, Earth Day Google doodles & an IAB report
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: An AdWords […]
Only 23% of SEOs Currently Implementing AMP, 50% Believe it Will Affect Rankings by @SouthernSEJ
In an exclusive study conducted by SEO PowerSuite, some revealing findings were uncovered as to how SEOs are responding to Google’s Accelerated Mobile Pages project […]
Improve internal linking for SEO: Calculate Internal PageRank
Columnist Paul Shapiro shares his method for determining what pages on your site might be seen as authoritative by search engines, based on a metric […]
Psst, Google: Here’s what PPC marketers hope to see in the new AdWords UI
With Google announcing a new AdWords user interface is in the works, Search Engine Land asked paid search marketers for their wish lists. The post […]
