AdWords’ new extra headline: 7 ways to make the most of it
Google announced expanded text ads at its recent Google Performance Summit. Columnist and Googler Matt Lawson explains why the change was made and what you […]
Month: June 2016
Decision trees for SEM segmentation
There is an ongoing debate amongst SEM experts as to how to best segment your PPC accounts, and columnist Aaron Levy illustrates his process with […]
Writing meta descriptions for SEO: a best practice checklist
What is a meta description and do you write one? In this post we’ll look at what they are, why they’re important, and examples, both […]
9 easy-to-miss crawl reports in Screaming Frog and DeepCrawl that pack serious SEO punch
Troubleshooting SEO issues on a site or performing a technical SEO audit? If so, columnist Glenn Gabe recommends some powerful but little-known reports in two […]
Lotte Reiniger Google Doodle honors groundbreaking animated film-maker & her innovative style
Making more than 40 animated films throughout her career, Reiniger directed the first full-length animated movie in 1926. The post Lotte Reiniger Google Doodle honors […]
Search at I/O 16 Recap: Eight things you don’t want to miss
Cross-posted from the Google Developers Blog Two weeks ago, over 7,000 developers descended upon Mountain View for this year’s Google I/O, with a takeaway that […]
11 Hacks to Improve Your SEO Through Social Media
Search engine optimization is often focused around what you can do on your actual homepage to rank well. Most search engines are a lot more […]
SearchCap: Google mobile page speed, Google Now on Tap updates & more
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google mobile […]
Google’s latest Now on Tap update shows more info for selected words & photos
The Now on Tap Android feature works across all apps, displaying relevant information for selected words, phrases or photos. The post Google’s latest Now on […]
7 great reasons to attend SMX Advanced in 3 weeks
Search Engine Land’s SMX Advanced is just 3 weeks away. Don’t miss your only opportunity to attend this year! Fewer than 100 tickets are remaining. […]
