Track your goals with campaign groups and performance targets
AdWords provides powerful tools to help advertisers grow their business. For example, if you’re about to launch a new holiday campaign, you can use TrueView […]
Month: September 2016
Google Update May Have Occurred Last Week, Not Penguin Related by @SouthernSEJ
Did Google update its algorithm last week? Google’s John Mueller recently addressed that question, and here is the answer.The post Google Update May Have Occurred […]
“Enterprise Call Analytics Platforms: A Buyer’s Guide” updated for 2016
As consumers increasingly use their smartphones to research, browse, and connect with businesses, brands are developing a newfound respect for the inbound call as an […]
Amp up your skills with an SEO or SEM workshop
Classes are in session, and not just for the kids. Polish your SEO & SEM skills at any of the four incredible full-day workshops on […]
Google testing mobile Shop the Look ads for apparel & home products
Looks are culled from partners including Polyvore and Curalate with related products featured in Shopping ads. The post Google testing mobile Shop the Look ads […]
Seven easy rules for more effective email communication
No matter your industry, field, career, day-to-day responsibilities, or duties, communication is integral to your success. This is particularly true in SEO and link building, […]
Shop the Look on Google
Ninety percent of smartphone users say they aren’t absolutely sure of the specific brand they want to buy when they begin shopping1 and nearly half […]
Google said Friday’s update was not due to the Penguin algorithm
Google’s John Mueller told us to cross off Penguin from the list of explanations for the Google update from this past Friday. The post Google […]
Is Google filtering your business in the local search results?
Seeing a shift in Google’s local results? It’s not just you. Columnist Joy Hawkins documents what appears to be a recent refresh to Google’s local […]
Local SEO in 2017 and beyond: managed strategy vs. automation
There are many great software options for automating local search tasks, but columnist Andrew Beckman argues that a human-managed approach may still be necessary to […]
