Ad customizers just got a whole lot more powerful
Columnist Frederick Vallaeys discusses the new capabilities of ad customizers in AdWords, explaining how you can use them to serve better, more relevant ads. The […]
Month: November 2016
All About SEO Audits: What You Should Know
Simply put, a SEO audit is a process to evaluate your business website, to ensure it is properly optimized for higher ranking in search engine […]
SearchCap: Google rich cards, AdWords store visits & fake news
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google rich […]
The future of paid search buying
Columnist Andrew Ruegger believes that when it comes to what the future holds for paid search, programmatic could be key. The post The future of […]
‘Tis the season, so make sure you have the AdWords app
What an exciting time of the year. Supershoppers are out in full force, and your AdWords campaigns are ready for them. Last year, on mobile […]
Social Media Marketing 3.0: Best practices for ramping up social ROI
Social media is now an integral part of marketing — spending on social media is expected to double to 25% of marketing budgets by 2020. […]
Put a bow on your holiday app marketing with new innovations to find high-value users
The holiday season is upon us, and millions of people around the world are looking forward to unwrapping their new devices and downloading their favorite […]
Why Google might not be able to stop “fake news”
Google says it wants to prevent fake news from spreading, but the search giant has serious challenges in actually curbing it. The post Why Google […]
Google Introduces the “Google Guarantee” for Home Service Ads by @MattGSouthern
Google has introduced a verification process that comes with the distinction of being “Google guaranteed”.The post Google Introduces the “Google Guarantee” for Home Service Ads […]
Google Maps to Show Live Views of Locations During Peak Hours by @MattGSouthern
Google Maps is adding a real-time look at locations during their busiest times of the day.The post Google Maps to Show Live Views of Locations […]
