Using agile project management for SEO & digital marketing
Columnist Marcus Miller shares how his company has adapted an agile framework, Scrum, to better manage his company’s marketing and SEO projects for improved client […]
Month: January 2017
How we fought bad ads, sites and scammers in 2016
A free and open web is a vital resource for people and businesses around the world. And ads play a key role in ensuring you […]
Google’s 2016 Bad Ads Report: 1.7 billion ads removed, including fake news ads
The company says efforts to crack down on payday loan ads, ads that look like system errors and “tabloid cloaking” ads were among those that […]
How Penguin 4.0 Will Build Trust in the SEO Industry by @hubshout11
Penguin 4.0 gives no value to link spam, which means that link spammers should quickly fade away. SEOs can now focus on content creation and […]
Top SEO Audit Tools For Better Website Analysis
SEO is commonly known as a way of improving a website’s visibility on different organic search engines by incorporating a variety of SEO tactics. SEO […]
7 SEO Trends to Watch in 2017
As we start a new year, search engine optimization (SEO) is more important than ever and you need to appreciate how you can use the […]
Google Rolls Out Real-World Test of Android Instant Apps in Search Results by @MattGSouthern
Google is finally starting to roll out a real-world test of Android Instant Apps in mobile search results.The post Google Rolls Out Real-World Test of […]
SearchCap: Bing Ads import, voice searches & ad groups
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Bing Ads […]
Merkle: Google Q4 search growth aided by changes other than ETAs
Overall paid search growth remained steady in Q4. Separate device bidding was among the drivers of growth for Google. The post Merkle: Google Q4 search […]
Choosing the right marketing automation software for your business
Marketing organizations of all sizes are being inundated by data from multiple digital marketing channels and an increasing number of consumer devices. Faced with challenging […]
