Google says it has now tracked 4 billion store visits from ads
The company says thousands more advertisers will gain access to store visits data as a result of improved measurement techniques and machine learning-powered modeling. The […]
Month: March 2017
Fred’s losers: Sistrix analysis says ad-heavy, thin-content sites hit worst
Here is our first report from an SEO data provider that analyzes 300 domains after the Google Fred update. The post Fred’s losers: Sistrix analysis […]
New measurement innovations unlock more store visits data
When people are deciding where to go—like where to shop, eat or have fun—they turn to their smartphones to explore and find nearby places. We […]
Bing Ads will automatically migrate monthly budgets to daily in April
Most advertisers already use daily budgets, but here’s a final heads-up for those still using monthly budgets in Bing Ads. The post Bing Ads will […]
Why Google’s SEO advice is NOT (always) in your best interest
Google often provides useful information to the SEO community, but columnist Nate Dame argues that ultimately, the company’s advice is in their best interest, not […]
Google quietly expands rich cards worldwide
Less than a year since Google first introduced rich cards in the US, they’re now expanding the feature globally. The post Google quietly expands rich […]
2016 State of Search report: Paid search dominates, but social ads are catching up
SEMPO’s survey results show social advertising was the fastest-growing segment among digital marketing efforts. The post 2016 State of Search report: Paid search dominates, but […]
What Most Companies Get Wrong With Content Audits by @IAmAaronAgius
By auditing your content, you can stop wasting your efforts on things that don’t produce results and put your energy into avenues that will drive […]
A Secret of SEJ Summit, or “Why We’re Not Your Typical SEO Conference” by @itsduhnise
Here’s one of the things we do to be successful.The post A Secret of SEJ Summit, or “Why We’re Not Your Typical SEO Conference” by […]
The Death of Organic Search (As We Know It) by @beanstalkim
Columnist Dave Davies discusses the impact of machine learning, reduced and demoted organic space and voice-first devices on organic search. And if the title didn’t […]
