How to Use Network Data to Turn Bad Inputs into Gold
If you think network data means gathering business cards at lunch, you’re in for a surprise. Today’s network data comes from data owners sharing their […]
Month: March 2017
SearchCap: Google search shortcuts, exact match & local entities
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google search […]
4 reasons you should attend MarTech this May
Successful organizations repeat and improve upon what works. And while last year’s MarTech San Francisco was a hit, it’s our job to find ways to […]
Live Blog: The Google Assistant keynote conversation at SMX West
Google’s Jason Douglas shares what marketers and developers need to know about Actions on Google. The post Live Blog: The Google Assistant keynote conversation at […]
Google’s new tappable shortcuts eliminate the need to search on mobile
Rolling out today on Google’s search app and mobile site, the shortcuts offer quick answers on weather, sports & entertainment info. The post Google’s new […]
Seriously, Google, can you just make exact match exact?
In the wake of Google’s announced changes to exact match, contributor Daniel Gilbert offers a passionate argument against the shift, as well as a script […]
Why and how entities are shaping location marketing
What are entities, and how are they impacting local search marketing? Columnist Adam Dorfman tackles these questions and provides advice to local businesses looking to […]
5 powerful multiple-purpose tools for a tight marketing budget
There’s a tool for everything under the sun these days, but keeping an eye on too many tools can be overwhelming and exhausting. Online presence requires […]
Single Page Websites: Are They Good or Bad for SEO? by @AdamHeitzman
Single page websites are extremely popular right now. More and more are choosing them over multi-page sites. Is this good or bad from an SEO […]
Expanded safeguards for advertisers
The web has opened a door for new communities and platforms that help people find diverse views and have a voice. Today, anyone with a […]
