SEO vs. PPC: Which is Right for You?
“Search engine marketing and search engine optimization are critically important to online businesses. You can spend every penny you have on a website, but it […]
Month: May 2017
3 Killer Tips to Create Linkbait for Those Attractive Backlinks
Backlinks are considered the most important building block for SEO. The higher the number of backlinks, the higher is the website’s credibility among search engines. […]
Tips to Harness the Power of E-Mail Marketing to Support and Improve Your SEO Campaign
SEO (search engine optimization) is made up of two fundamental components: off-site and on-site optimization. Off-site optimization is all about posting top-notch content on external […]
Bing Revamps Hotel Search Results With New Carousel by @MattGSouthern
Bing has revamped the user interface of its hotel search results with a new carousel at the top of the page. The carousel lets you […]
SearchCap: Bing Ads standard text ads, canonical tags & relevancy
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Bing Ads […]
Relevance vs. authority: Which link has more value? (Part 2)
In part two of his three-part series on authority versus relevance in link building, columnist Andrew Dennis hears from experts who favor authority. The post […]
Let’s get visual: Shopping from within images
Columnist Christi Olson outlines exciting developments that bring image search and shopping together to enhance the search experience for users. The post Let’s get visual: […]
Bing Ads: Standard text ad support to end July 31, 2017
Advertisers will not be able to edit old STAs or create new ones after that date. The post Bing Ads: Standard text ad support to […]
How to Be a Local Content Machine & Build a Successful Business by @bhartzer
Why local businesses should become a local content machine – and how to do it.The post How to Be a Local Content Machine & Build […]
Canonical tags are easy, right? What’s the worst that could happen?
Columnist Patrick Stox outlines when to use the canonical tag, as well as some common problems that occur during implementation. The post Canonical tags are […]
