Columnist Dianna Huff continues her three-part series on US-made product marketing with recommendations for public relations, link building, content marketing and social media engagement. The […]
In this week’s podcast, we discuss Google’s efforts to combat hyperpartisan and extremist content, fake news and misinformation on YouTube and in its search results. […]
The featured snippet (answer box) that sometimes appears at the top of the SERPs is a coveted spot for marketers, but how can you get […]
The 3rd annual competition for the highest honors in search marketing is now open for entries! Entry period closes July 31, 2017. Get started gathering […]
These shaky SEO strategies are promoted as important, but are actually based on old and outdated algorithms.The post How to Be a Better SEO appeared […]
The global market for local listings management may be worth up to $50 billion. The post The Yext IPO and the triumph of local SEO […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google shortcuts, […]
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how […]
Even the most intelligent people can make decisions based on incorrect assumptions. Columnist Dave Davies breaks down three SEO myths that even rational people believe. […]
Here’s a guide to what you should (and shouldn’t) do when creating and optimizing ecommerce product pages.The post Product Page SEO: 16 Dos & Don’ts […]
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