7 Survival Basics for ‘Fred’ & Other Recent Google Algorithm Updates by @ab80
How to see if your site was hit by Fred or another Google algorithm update and prepare for future changes.The post 7 Survival Basics for […]
Month: May 2017
How a Link Outreach Campaign Boosts the Value of Your Content by @_kevinrowe
A link outreach campaign can increase your content’s value and help make sure the right people see it. Here’s how.The post How a Link Outreach […]
What to look for in a paid media campaign management tool
Paid search, mobile, display/banner ads, and social media advertising lead an expanding group of paid media that are now being managed by paid media campaign […]
Google shortcuts use personalization and rich content to build next-gen local discovery tool
Machine learning-driven results entirely bypass the traditional search box. The post Google shortcuts use personalization and rich content to build next-gen local discovery tool appeared […]
SearchCap: e-commerce SEO & crawl data analysis
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: e-commerce SEO […]
What does voice search mean for your local SEO strategy?
The ubiquity of virtual assistants like Siri, Cortana and Alexa, together with improvements in technology, have led to an uptick in voice search queries. For businesses […]
Why e-commerce SEO is NOT a one-shot wonder
Columnist Trond Lyngbø explains that SEO is an ongoing process that requires continuous investment — not a one-time task to be checked off a list. […]
How to filter like a power user to surface SEO problems from crawl data
Columnist Glenn Gabe shares various ways of filtering crawl data to obtain actionable insights. The post How to filter like a power user to surface […]
10 ‘Hidden’ Ranking Facts, 1 Is A Lie by @beanstalkim
Here are nine hidden Google ranking facts you need to know and one you shouldn’t believe.The post 10 ‘Hidden’ Ranking Facts, 1 Is A Lie […]
Using call and SMS data to drive new customers
Voice search now accounts for 20% of queries on Google’s mobile app and Android devices. Inbound call volume is continuing to increase even as messaging […]
