SearchCap: New Google AdWords keyword planner, Yelp ads & audits
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: New Google […]
Month: February 2018
Auditing customer reviews for organic traffic growth without losing speed or attracting penalties
Looking for ways to beef up retailer product pages? Contributor Karen Bone points out five common areas of untapped value in your customer reviews that […]
AdWords Keyword Planner update appears to be rolling out in the new interface
The latest version features streamlined workflows and reflects the design updates in the new AdWords experience. The post AdWords Keyword Planner update appears to be […]
Personal agents. Voice search. Chatbots. Check out the SMX West keynote.
It’s been a while since search was limited to text on a computer screen. Nowadays, your target audience doesn’t even have to type a query […]
Are Yelp ads worth paying for? How to figure it out
Contributor Joy Hawkins isn’t sure Yelp ads are better in all cases and provides a detailed case study comparing the efficiency of Adwords over Yelp […]
11 Tools That Will Skyrocket Your Content Promotion by @alextachalova
These content promotion tools will help you boost your posts’ performance, reach a broader audience, and save tons of time.The post 11 Tools That Will […]
SearchCap: Google mobile-first index expanding, Google reviews spam & Gboard update
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google mobile-first […]
Making your first AMP Story: Google’s answer to Snapchat and Instagram
With Google ready to launch AMP Stories soon, Contributor Paul Shapiro shares how to build your own AMP Story and get in front of the […]
Law firm that used contest to solicit Google reviews sees all but one disappear
Incentivizing reviews individually or ‘in bulk’ is a bad idea. The post Law firm that used contest to solicit Google reviews sees all but one […]
Google to Move Many More Sites to Mobile-First Index Very Soon by @MattGSouthern
Google has confirmed that a significant number of sites will be migrated to the mobile-first index within weeks.The post Google to Move Many More Sites […]
