Microsoft acquires e-commerce advertising vendor PromoteIQ
The sponsored products platform will be a division of Microsoft Advertising. Please visit Search Engine Land for the full article. Source: Search Engine Land […]
Month: August 2019
Is martech on the verge of a DOOH boom?
Digital out-of-home (DOOH) advertising is nothing new. But as we see the growing proliferation of programmatic media buying and other marketing technologies, is the format […]
An Advanced SEO Guide to Top Rankings on Amazon via @bestfromthenest
Here are some of the considerations you should have as you craft your Amazon listings.The post An Advanced SEO Guide to Top Rankings on Amazon […]
Why (& How) Topic Clusters Are Your Most Powerful SEO Weapon via @Manish_Analyst
Find out how topic clusters can be the catalyst that launches your website to the top of the search engine results pages.The post Why (& […]
Improve Your PPC Performance with These 7 Expert Actions [WEBINAR] via @lorenbaker
Join our next webinar and discover seven essential PPC optimization strategies that are proven to boost ROI and reduce spend.The post Improve Your PPC Performance […]
Video: Catalyst’s Paul Shapiro on going beyond technical SEO
Natural language processing, SEO testing, technical SEO audits and more were all discussed in this vlog. Please visit Search Engine Land for the full article. […]
How to Do Technical SEO for Ecommerce Websites via @Manish_Analyst
Here are 12 technical SEO tips that will help increase your web traffic and generate more sales.The post How to Do Technical SEO for Ecommerce […]
There are three CMO archetypes, but only one is best for driving growth
Biljana Cvetanovski, Senior Expert in the Marketing & Sales Practice of McKinsey & Company, discusses the key attributes of three types of marketing executive and how […]
Automated Intent Classification Using Deep Learning (Part 2) via @hamletbatista
Discover how to build an intent classification model by leveraging pre-training data using a BERT encoder.The post Automated Intent Classification Using Deep Learning (Part 2) […]
