Start with UX: Why User Experience is so Important for SEO
When we optimise websites for SEO, we structure layouts and content in ways that satisfy Google’s algorithms, but what about user experience? In fact, user […]
Month: January 2020
Meta descriptions and branding have the most influence on search clickthrough, survey finds
The majority of participants also agreed that rich results improve Google search. Please visit Search Engine Land for the full article. Source: Search Engine […]
Google Search News for January 2020
We hope the year 2020 has started off well for you, and wanted to bring a brief update of some of the changes around Google […]
SMX Overtime: Here’s how multi-location brands can manage their local listings
Marketing strategist and SMX speaker, Ashley Mo, explains what local businesses can do about duplicate listings and local franchise challenges. Please visit Search Engine Land […]
Microsoft: Search advertising revenue grew slower than expected last quarter
LinkedIn sessions grew faster than the previous three quarters, though revenue growth slowed slightly in the second quarter of its fiscal 2020, the company reported. […]
Apple’s big maps makeover now available across U.S., Europe coming soon
Apple Maps needs a ‘breakout’ feature. Could that be privacy? Please visit Search Engine Land for the full article. Source: Search Engine Land Link: […]
The digital marketing transformation led by Google and Amazon
It’s worth the time investment to consider how we can continue to evolve our advertising strategy along with the biggest platforms. Please visit Search Engine […]
What’s happening with featured snippets?
Questions remain if number one in the SERPs means a featured snippet or a typical organic result. Rank Ranger’s Mordy Oberstein breaks down what’s been […]
How to win Agency of the Year: Interview with a judge
Past winners of our coveted Agency of the Year awards — awarded for both SEM and SEO specialties — have included Metric Theory, Rise Interactive, […]
With Jumpshot shuttered, where will SEOs get their ‘zero-click’ fix now?
Move is ominous for all companies “aggregating and anonymizing” user behavioral data for third party sale. Please visit Search Engine Land for the full article. […]
