A wishlist of improvements for Google My Business in 2020
Joy Hawkins shares the top 5 features she’d like Google My Business to update or change this year. Please visit Search Engine Land for the […]
Month: January 2020
New challenges ahead for attribution with the rise of intelligent tracking prevention
With a projected 30-40% loss of user data in Safari with ITP in 2020, marketers are going to have to re-think how to handle attribution […]
2020 will be the year to get our data right
A reliable data flow will help automation tools we started to use in past years do their jobs better. Please visit Search Engine Land for […]
Focus on E-A-T to avoid performance problems in 2020
Show Google that you’re a trusted entity with a focus on your expertise, authoritativeness and trustworthiness in the new year. Please visit Search Engine Land […]
Automation layering is driving PPC so get onboard in 2020
This is the year to let the search engines perform the complicated tasks so PPC practitioners move back to the pilot’s seat to drive better […]
The big comings and goings in paid search 2019 that will shape how we market in 2020
Automation, full-funnel campaigns, shoppable ads and privacy fueled PPC changes in 2019. Please visit Search Engine Land for the full article. Source: Search Engine […]
Online tax-filing services can no longer hide free services from Google Search results
TurboTax and others are prohibited from noindexing their free e-file landing pages, per new IRS rules. Please visit Search Engine Land for the full article. […]
