The pivot to video is back, and that’s a good thing for innovation
30-second summary: While surfacing the phrase “pivot to video” to any publisher may generate feelings of frustration and overall discomfort, the modern publisher needs to […]
Month: September 2020
Tech Talk with BlueConic: How the world’s leading CDP centralizes and optimizes data
30-second summary: Our latest Tech Talk features BlueConic, Inc., a leading customer data platform (CDP) that centralizes all your first-party data, helps you overcome silos, […]
Quick Guide to Speed Up Your Image Heavy Website
On average, about 60% of a website are images. So even if there are other factors involved, image loading speed is a dominant influence of […]
How retailers can get ready for the holidays and beyond
Consumer behaviors are changing as people adjust to new stay-at-home lifestyles and retailers are working as fast as they can to keep up. People are […]
Apple Ratings is coming to iOS 14, how disruptive will it be?
The company may use device location to ensure review integrity. Please visit Search Engine Land for the full article. Source: Search Engine Land Link: […]
Google Merchant Promotions will be approved faster this holiday, Google says
Google also announced pre-holiday updates for Local campaigns. Please visit Search Engine Land for the full article. Source: Search Engine Land Link: Google Merchant […]
Voice SEO: Different tactics required for Google Assistant, Siri and Alexa
Study by SEMrush found only 1% overlap in answers to the same voice queries across platforms. Please visit Search Engine Land for the full article. […]
Advertisers to absorb Google’s digital services taxes in UK, Austria, Turkey
What to consider before Google starts passing the taxes onto advertisers in November. Please visit Search Engine Land for the full article. Source: Search […]
Comscore’s new trends report reveals significant spike in US OTT usage
30-second summary: Comscore’s 2020 State of OTT report looks at Covid-19’s impact on OTT usage and provides an overview of current CTV/OTT trends in the […]
Scaling ad revenue growth with first-party data expertise
30-second summary: With third-party cookies soon making their exit, many in the industry are working to get ahead of the potentially detrimental impact to ad […]
