Next on MarTech Live: Email as Part of a Modern Multi-channel Strategy
Email marketing remains one of the most important marketing channels for both B2B and B2C. Please visit Search Engine Land for the full article. […]
Month: September 2020
More Google Search bugs: Top stories indexing snag, coverage report delays
Google had yet another indexing issue and the search coverage report in Search Console is very delayed. Please visit Search Engine Land for the full […]
The most effective marketers use immersive content
30-second summary: Ceros polled a thousand industry professionals to see what works (and what doesn’t work) when it comes to creating compelling content. The poll […]
Authenticity is key: How has consumer sentiment changed in 2020?
30-second summary: Merkle’s Consumer Experience Sentiment Report explores how brands can navigate this tricky landscape and better serve customers while honoring their desire for privacy, […]
SEO for eCommerce: How to Attract Relevant Organic Traffic
Did you know that SEO has the highest ROI of all online marketing tactics? Still, most online stores ignore it and choose to pay heavily […]
Key Insights: Retail giants closed on Thanksgiving 2020, ecommerce set to see the biggest shopping season
30-second summary: The golden hours for customer acquisition are chiming with the much-more-talked-about holiday season. With Walmart, Target, Home Depot, Best Buy, Kohl’s, and other […]
Apple IDFA consent: Roughly 60% of consumers open to persuasion to allow tracking
With the right incentives, iOS users might be willing to share data. Please visit Search Engine Land for the full article. Source: Search Engine […]
Better conversion measurement for video ads on YouTube and our network
From sparking an idea to helping people make that final decision, online video plays an important role in helping consumers make purchases. In fact, 70 […]
Nominations now open: Search Engine Land Award for Advancing Diversity and Inclusion in Search Marketing
You may nominate as many organizations or individuals as you feel deserve the recognition. Please visit Search Engine Land for the full article. Source: […]
What the holiday shopping season will look like in 2020
30-second summary: Shoppers aren’t planning to significantly change how much they spend this holiday season compared with 2019. Many more people are planning to make […]
