How to win at mindshare using content marketing?
30-second summary: Mindshare is necessary to survive in an ever-changing digital landscape. There are three ways to measure mindshare: collect data, evaluate the competition, and […]
Month: November 2020
Brands need to use the pandemic to clean up their data
30-second summary: The pandemic has wrought havoc on the audiences brands use to target consumers. To respond, brands must clean up their data feeds to […]
California’s ‘CCPA 2.0’ is probably going to pass, here’s what changes
CPRA would make California’s digital privacy law more like Europe’s Please visit Search Engine Land for the full article. Source: Search Engine Land Link: […]
Google launched DeepRank in October 2019: DeepRank is BERT
DeepRank goes back to 2017 at Google, it is the internal code name for the BERT launch. Please visit Search Engine Land for the full […]
Microsoft Advertising promotion extensions available in time for the holidays
Promote deals and offers for Black Friday, Cyber Monday, Christmas and other occasions in your text ads. Please visit Search Engine Land for the full […]
SERPed.net Fall Update 🍂 New Features, Improvements…
Time flies quickly when you are busy and now it’s already Fall in the Northern Hemisphere. You know what this means? That’s right, it’s time […]
5G-powered future of OTT entertainment and advertising: What is on the horizon?
30-second summary: Population growth in the world is a steady trend, so the number of mobile users is growing respectively. Increased mobile network loading requires […]
Digital transformation post-COVID presents huge opportunities for global export expansion
30-second summary: Based in the Netherlands, Global Topology (GT) is an international digital marketing company with expertise in digital export marketing. Their new whitepaper, Opening […]
New GPT-3 solutions can help speed up PPC ad and landing page copy creation
AI-generated copy isn’t perfect, but these tools can churn out ideas and inspiration in a matter of seconds. Please visit Search Engine Land for the […]
