Google December 2020 core update is now fully rolled out
Make sure to review your analytics and data and take the necessary steps if your site was negatively impacted. Please visit Search Engine Land for […]
Month: December 2020
The Future of SEO Lies in the “Messy Middle” of the Purchase Journey via @gregjarboe
What is the “messy middle?” Find out what it is and how SEO professionals’ better understanding of this can drive growth in 2021.The post The […]
Trend Analysis: How to Understand Your Audience’s Search Behavior via @kcmelton01
It’s your job to understand how to identify and solve disruptions and changes in user search behavior. Here’s how trend analysis can help your SEO.The […]
Google Tests Interactive Search Results via @martinibuster
Google is testing a search results page that allows users to click and view images from the web pages. Could impact click through rates.The post […]
How to get started in Google Analytics 4
Transitioning from Universal Google Analytics to Google Analytics 4 can seem daunting, but if you start to organize your data strategy now, the transition can […]
Why Nextdoor should be part of your SMBs social media strategy
30-second summary: Nextdoor is a social media network for neighborhoods that reaches over 248,000 neighborhoods in 11 countries. In the second installment of our two-part […]
5 lessons brands can learn from political OOH advertising
30-second summary: As brands seek to capitalize on Out of Home (OOH) advertising, they can use a variety of techniques leveraged by political campaigns, who […]
Key Insights: Market leaders on 2021, AI in advertising, and ecommerce highlights
30-second summary: 63% of marketing leaders said COVID-19 has negatively impacted their marketing team’s productivity. Community building, personalization, and effective marketing technology remain essentials for […]
Google temporarily disables issue validation in Search Console
Yet another feature has been disabled in Google Search Console, this comes months after Google disabled the request indexing tool. Please visit Search Engine Land […]
A weird year in review
2020, what a year this was! We found new ways to work and collaborate, to learn and have fun, and also to stay safe. […]
