Three steps to create a 360-degree customer view in 2021
30-second summary: Unprecedented times leading to new consumer behavior. New consumer behavior demands new ways of engagement. It’s only with a 360-degree view that finding […]
Month: January 2021
What B2B sales enablement looks like in a post-COVID environment
30-second summary: We spoke with Seismic’s VP of Market Growth, Heather Cole, to get her thoughts on what B2B sales enablement will look like in 2021. Even […]
What is SEO Intent and How Can You Leverage It to Get More Sales
In the past few years, there has been a lot of talk about SEO moving from a keyword-focused approach to a content-focused one. I know […]
Google’s John Mueller on Cleaning Up Hacked Pages via @MattGSouthern
Google’s John Mueller shares SEO best practices to follow when cleaning up, and recovering from, site hacks.The post Google’s John Mueller on Cleaning Up Hacked […]
A Tribute to Hamlet Batista via @lilyraynyc
Hamlet Batista was taken from us all way too soon. In this tribute to her beloved friend, Lily Ray says goodbye.The post A Tribute to […]
YouTube Introduces Clips For Live Streams via @MattGSouthern
YouTube is testing a new feature called Clips which allows users to make short, shareable videos out of creators’ live streams.The post YouTube Introduces Clips […]
Google Ads: A Look Back at Major 2020 Changes & How to Win in 2021 [Podcast]
Google Ads Experts look back at the good, the bad, and the “significant” changes that happened in 2020 and how to succeed in 2021.The post […]
Google Releases Data on Cookie Replacement Mechanism Called FloC via @SusanEDub
FLoC will rely on aggregated groups of site user data, instead of individual-level cookie data in Chrome.The post Google Releases Data on Cookie Replacement Mechanism […]
DuckDuckGo App Updated With More Privacy Protections via @MattGSouthern
DuckDuckGo is updating its mobile apps and desktop extensions to meet the standards of a new effort called Global Privacy Control (GPC).The post DuckDuckGo App […]
Google Maps Search Trends For January 2021 via @MattGSouthern
Google is sharing insights about trending searches on Google Maps, a rare set of search data which may assist local marketers.The post Google Maps Search […]
