Why Do Search Rankings on Some Keywords Fluctuate So Much? via @sejournal, @tonynwright
There are many reasons why search rankings fluctuate. Read about why it happens and why it’s a good idea to focus on other metrics, too.The […]
Month: April 2021
Microsoft Ads Rolls Out a Slew of New Features via @sejournal, @hoffman8
Microsoft Ads has announced several new features. Here’s a quick summary of what they’ve announced!The post Microsoft Ads Rolls Out a Slew of New Features […]
Supreme Court sides with Google and why you should advertise at the point of purchase; Tuesday’s daily brief
Plus, Facebook leaks 500 million users’ data Please visit Search Engine Land for the full article. Source: Search Engine Land Link: Supreme Court sides […]
How Long it Takes to Re-rank a Site with Fixed Quality Issues via @sejournal, @martinibuster
Google’s John Mueller answers how long it takes to re-rank a site with quality issues that were fixedThe post How Long it Takes to Re-rank […]
Google: How to Increase Offline Sales for Local Businesses via @sejournal, @martinibuster
Latest trends and research by Google show how to gain more earnings for local based businessesThe post Google: How to Increase Offline Sales for Local […]
Yelp introduces a searchable Asian-owned business profile attribute
In February, Yelp searches for Asian-owned businesses were up 130% YoY. Please visit Search Engine Land for the full article. Source: Search Engine Land […]
Local is now digital: Understanding the new local shopper
COVID-19 has fundamentally changed how consumers shop worldwide; they rely more on the Internet to research and discover products to buy. For example, search interest […]
Microsoft Advertising’s New Rollout & More Digital Marketing News via @sejournal, @shepzirnheld
The Marketing O’Clock team discusses Microsoft Advertising’s auto-applied recommendations and automotive ad unit, what’s new with Instagram Stories, updates from Google Ads, and more.The post […]
How to Use Hreflang for a Multilingual Website via @sejournal, @TaylorDanRW
There are many considerations, interpretations, and implementations of the hreflang framework. Learn how to properly use and structure hreflang tags for multilingual websites here.The post […]
