So you think you’re a martech genius?
Marketing is more complex than ever. And its evolution is accelerating. Agile, automation, blockchain, attribution… web3, DMP, CDP, DKIM… the metaverse… Keeping up is essential. […]
Month: May 2022
How HTTP/3 Helps Feed SEO’s Need For Speed
HTTP/3 is a significant step forward for the web – but what does it mean for your organization’s SEO goals and strategy? The post How […]
Google now allows virtual food brands to have Google Business Profiles
Google has updated its Google Business profile guidelines page under the “guidelines for chains, departments & individual practitioners” to allow virtual food brands to be […]
Why SEO is a great investment, not just a cost
Companies make investments all the time. The intention of any investment is to fund something now that will deliver a return later. So why is […]
7 Ad Copy Tests To Boost PPC Performance [With Examples]
Is your PPC copy getting tired? Check out these 7 ad copy tests and learn what’s actually working right now. The post 7 Ad Copy […]
Is Google Okay With Multiple Variations of the Same Content?
Google’s John Mueller is asked if “plagiarizing” one’s own content was okay. Mueller’s response teaches a valuable lesson The post Is Google Okay With Multiple […]
How to gain insider expertise as an outside SEO vendor in 4 steps
You’re an expert in SEO, but when you engage with a new client, you aren’t an expert in what they do. But you do need […]
Google: What to do About Spammy Links from “Malicious Domains”
Google’s John Mueller answers a question about how to handle unwanted spammy backlinks The post Google: What to do About Spammy Links from “Malicious Domains” […]
Google Shares Sneak Peek At New Advertising Features
Google shares a preview of new advertising features it will be announcing at Google Marketing Live on May 24. The post Google Shares Sneak Peek […]
Google’s Responsive Display Ad go vertical for a better mobile experience
The popular automatic display ad type Responsive Display Ads (RDAs) will be undergoing a major transformation in the second half of this year. RDAs have […]
