How Google Pros & Cons Update Impacts Product Review Sites
Update to structured data makes product review sites eligible for the new Pro & Con enhancement in Google Search. The post How Google Pros & […]
Month: August 2022
Want to speak at SMX? Now’s the time to submit a pitch!
SMX Next returns online November 15-16, 2022, focusing on what’s working in search now and how to prepare for 2023. Search marketing is ever-changing. And […]
Thought Leadership Content: What It Is And How To Use It
Done right, thought leadership content can earn your industry and customers’ trust while helping you rank for relevant keywords. Here’s how. The post Thought Leadership […]
7 Tips To Make Your Writing Portfolio Discoverable In Google Search
Get more clients for your writing services by investing in SEO. Here’s how to drive organic traffic to your portfolio, as well as active clients. […]
Google updates Business Profile posts spam policies
Google has updated what it considers to be spam when it comes to Google Business Profile posts in the Business Profile posts content policies. The […]
Google launches new image preview interface in web search
Google has rolled out a new image preview pane window that overlays on top of the main search results after you click on an image […]
SEO is marketing
SEO often exists on an island of its own. Still. In 2022. Getting buy-in for an SEO investment is already difficult enough. But we also […]
How To Use Paid Search & Social Ads For Promoting Events
Generating awareness and earning participation perfectly aligns with promotion through paid search and social advertising. The post How To Use Paid Search & Social Ads […]
The complete guide to on-page optimization
Ranking high on SERPs requires much effort. To succeed, make sure your page offers supreme value and a unique experience to your target audience. In […]
Bad website design: Bad for SEO, UX and business
I tell my clients two things to frame organic search discussions around content and user experience: Search engines want to provide answers to their users […]
