The Media Rating Council (MRC), has just given Facebook’s parent company Meta accreditation for their brand-safety efforts on Facebook In-Stream Video and Instant Articles in […]
Managing consistent experiences across multiple websites – whether it’s 5 or 500 — is an increasingly important part of modern business. Why? Because humans expect […]
Google has added the Google Lens button to the Google home page, by the search box. Google Lens allows you to search by uploading a […]
Apple officially announced two new ad placements on the Today tab and product pages. This controversial move comes on the heels of enhanced privacy measures. […]
Google has added new ways to find deals across the web using Google Search through new coupons and promotions, side-by-side deal views, and a new […]
A majority of marketers say they’re struggling to meet customer expectations, and a new report on the current marketing landscape reveals why. The post 71% […]
Google is updating shopping search results with new labels highlighting coupons and promotions and the ability to compare prices from multiple retailers. The post Google […]
The holiday season is upon us, and many are already getting into the (shopping) spirit. Deals are particularly top of mind this year: Among Americans […]
Starting in May 2023, similar audiences segments will stop being generated, and existing similar audiences segments will no longer be added to campaigns and ad […]
As we head into another seasonal period, it’s time to prepare our holiday strategies to maximize client visibility for the deal-getters and the peak shoppsouing […]
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