Walmart’s retail media network: What advertisers need to know
Retail media may be a new buzzword, but it’s an old concept. It’s media provided by the retailers, with a new name and digital makeover. […]
Month: February 2023
Microsoft Advertising Launches Audience Segments For Valentine’s Day
Microsoft Advertising has updated its platform with several new features, including automated bidding and last-touch attribution, in-market audience segments, and conversion tracking enhancements. The post […]
What Is A Sitemap? Do I Need One?
Should you choose an XML or HTML site map? Determine whether your site needs them and create one with the help of top recommendations. The […]
This day in search marketing history: February 9
Google Buzz launches In 2010, Google revealed its latest attempt to create a social network and compete with Facebook and Twitter. And they called it […]
Twitter is down, globally
We’re seeing multiple sources and reports that Twitter is down for users across the globe. BREAKING – TWITTER DOWN GLOBALLY : Most users on Twitter […]
Twitter Blue subscribers can now Tweet 4,000 characters
Twitter announced the new feature in a long Tweet. need more than 280 characters to express yourself?we know that lots of you do… and while […]
Cost-Per-Hour Masthead placements: YouTube’s latest offering
With its new Cost-Per-Hour Masthead, YouTube is giving brands and advertisers the ability to buy its most visible placement during the hour(s) leading up to, […]
Pinterest puts more emphasis on its shoppable video feature
Pinterest is leaning hard into its shoppable video and advertising-based revenue generation as part of its growth strategy. Despite a 6% drop in monthly active […]
Google Sets The Record Straight: AI Content In Search Results
Google has released a statement regarding its approach to AI-generated content in its search results, along with updated guidance for publishers. The post Google Sets […]
Google reiterates guidance on AI-generated content – write content for people
With all the buzz around AI-generated content, Google decided to reiterate and clarify some of its advice around AI-generated content. The short answer is that […]
