Month: May 2023

For as long as I’ve worked in SEO, I have been asked the same question by brands and businesses, big and small: Why should I […]

Microsoft Ads will start collecting more website data through its Universal Event Tracking Tag to power UET Insights, a new dashboard for advertisers to launch […]

Google will look much different in 2033 – where conversation is the interface rather than the search we know today. That’s according to Mustafa Suleyman, cofounder […]

Here we are over two decades into the 2000s, but bad B2B content marketing still exists. Digital content marketing has existed for at least 10 […]

Google opened access to its new Search Generative Experience and today – and our own Barry Schwartz is one of the first to gain access. […]

In the world of content creation and customer experience, AI’s ability to alleviate tedious tasks has been hyped. However, for a successful digital asset management […]

TikTok is testing an AI chatbot in select markets. Called Tako, the AI-powered tool is meant to help TikTok users with search and discovery. Why […]

Under budget constraints but also under pressure to generate growth, marketing and marketing ops leaders have been taking a close look at the ROI on […]

Google has started to invite the first set of users to the new Search Generative Experience today. Some of you who have signed up for […]