A Quick Guide to Broken Link Building 🔗 Perfect Your Strategy
Broken link building is a tactic that always sparks off some dispute. Some SEO experts swear by it, while others claim it is a waste […]
Month: June 2023
How to future-proof your digital presence in the era of AI-powered search
Artificial intelligence (AI) is a well-known technology in SEO, as it’s been used by Google for years to power its search engine. Recently, major companies […]
Optimizing your Google Ads account: 10 advanced strategies
Google Ads continues to be one of the most important platforms for businesses of all sizes and scales. But with constant updates, increasing automation and […]
Google sued by USA Today publisher amid falling ad revenue fears
Google has been accused of unfairly monopolizing the digital advertising market resulting in a significant drop in advertising revenue for publishers. Gannett, the publisher of […]
LinkedIn to test video ads on streaming services
Marketers may soon be able to run ads on video-streaming services specifically targeting LinkedIn users. A new ad product is about to be trialed by […]
Elevate your PPC with ChatGPT: The art of asking disconfirming questions
Have you tried to use generative AI in your digital marketing but found that it behaves more like “spicy autocomplete” than actual intelligence? Try using […]
Link intent: How to combine great content with strategic outreach
AI is sure to have fundamental ripple effects in SEO, but I’m predicting that the importance of establishing authority won’t be diminished. Your content will […]
8 Proven Tactics to Get More Organic Traffic Through On-page and Off-page SEO
Organic traffic is the lifeblood of any online business, and understanding how to increase it through SEO is an essential skill for digital marketers. With […]
Local SEO in 2023: 5 simple ways to dominate local search
When it comes to local SEO, it’s more important than ever that you optimize your on-site and off-site SEO strategies for clients and customers searching for […]
Google files lawsuit over fake review scams
Google has filed a lawsuit to dissuade scammers from using Google Maps and Business Profiles to post fake businesses and fake reviews. Google said “bad […]
