Month: August 2023

In the age of data privacy regulations and increasing consumer concerns, brands must find ways to use first-party data while protecting consumer rights. Join experts […]

Google Ads is introducing a new policy to combat scams and help prevent misleading ads. The platform will now have a “get-to-know-you” period for advertisers […]

“Search is coming to Threads,” according to Meta CEO Mark Zuckerberg. Zuckerberg shared the news via Threads about an hour ago, but it’s unclear when […]

If you’re a PPC manager, you likely spend a significant part of your week working on the Google Ads interface.  Several built-in features can help […]

We have used machine learning and AI in our day-to-day optimization work to save time and improve performance. (Think automated bidding and recommendations, plus data-driven […]

Many agencies are built on the backs of referrals; however, trust can be quickly eroded, leading to ongoing problems maintaining growth and building a healthy, […]

Reddit is rolling out Keyword Suggestions – a new feature to boost its ad targeting capabilities. Why we care. This functionality could save you time […]

Having an effective email marketing program has never been more crucial. If you’re feeling stuck and don’t know how to improve, our comprehensive email marketing […]

Google is now rolling out links to webpages within the Search Generative Experience AI-powered answers. You will see the AI-powered overview answers have these down-arrow […]

You see Google News surfaces every day. Top stories carousels, the Google news tab, site or app. But how do you get your content to […]