Month: August 2023

Businesses have recognized the importance of informed decision-making when it comes to purchasing. Thus, marketers rely heavily on data analytics, audience segmentation and personalized targeting […]

Your subject line communicates your email’s value to the recipient and encourages them to read further and, potentially, to engage with your brand on a […]

Google is giving advertisers access to Demand Gen’s new features to upgrade thier Discovery ads. By signing up for the platform’s beta, marketers can explore […]

Google is releasing a number of new features for its new Search Generative Experience today. Those features include SGE while browsing, definition overlays in the […]

Microsoft is not banning ads from unverified marketers after all. Instead, the company will only pause ads in a few scenarios while Advertiser Identity Verification […]

While many of us miss Universal Analytics (UA), the fact is it’s gone and it isn’t coming back. So, how do we get UA-like findings […]

X, the company formerly known as Twitter, has started depreciating promoted accounts. Moving forward, advertisers will no longer be able to promote their brands in […]

Google Merchant Center has new help documentation on an attribute named 3D model link [virtual_model_link]. The new help documentation reads, “Use the 3D model link […]

Sentiment for Google Analytics 4 has not been overwhelmingly positive: To say the least: But Universal Analytics (UA) isn’t coming back, so it’s time to […]

Whether you’re on the agency or in-house side of SEO, I’m guessing you’ve fielded a request to “get us on top of the search results” […]