Month: August 2023

Google is testing a new search snippet feature titled “mentioned in.” This feature adds a new section to a search result snippet that lets the […]

Google Ads has been around for 23 years and is arguably the most complex PPC ad platform within digital marketing.  Over the past few years, […]

LinkedIn is a powerful way to connect with a targeted B2B audience through its advertising capabilities. However, LinkedIn ad campaigns can sometimes stumble even with […]

Two groundbreaking developments have taken center stage in the ever-evolving digital advertising landscape: Performance Max and Google’s Black Box. These innovations are reshaping how businesses […]

X, formerly known as Twitter, is lifting its ban on political advertising in the US. The Elon Musk-owned platform famously banished political ads back in […]

Making the most of your SEO strategy with limited resources can be challenging. However, there are simple and cost-effective actions you can pursue to tackle […]

Title tags that include keywords rank in the top 5 positions of Google 85% of the time. That’s according to new research on title tags […]

Google Ads has confirmed a technical issue that is impacting Discovery campaigns. The platform is in the process of trying to resolve the error, which […]

Gen Z aren’t just tuning into YouTube for the videos – they’re watching the ads too. Six in ten teens would opt to watch a […]

Google Ads API v12 will sunset on September 27, 2023. Developers are being advised to migrate to a newer version before then to ensure API […]