Month: October 2023

Unassigned traffic in Google Analytics 4 (GA4) is a common headache for digital marketers. It’s like trying to solve a puzzle with missing pieces: your […]

Picture this: you’re a content creator working tirelessly on your blog – late nights, endless cups of coffee, and all for the sake of that […]

Ah, link building. Our dear old friend. Perhaps the most misunderstood SEO tactic of the past two decades. Some webmasters avoid it, others give it […]

NP Digital once again is leading the way in the ninth annual Search Engine Land Awards. The U.S. agency is a finalist in four categories […]

Google has fixed the Google Ads issue with serving and spending that started on Wednesday morning and lasted almost three days. Google posted an update […]

The concept of randomized generalized second-price (RGSP) auctions sent shockwaves through the PPC community after the subject took center stage at the Google antitrust trial. […]

As marketing professionals, we frequently feel like we are at war with the financial decision-makers of our organizations.  The CEO, CFO, and CRO seem like […]

Nine out of 10 ecommerce businesses I’ve come across have run Google Ads at some point, but few have considered Amazon Ads despite the significant […]

Google has stopped showing indented results in the Google search listings. Google has historically showed an indented search result under the main result when it […]