Month: October 2023

The concept of findability has evolved into a critical factor for businesses striving to connect with consumers. It’s no longer just about being present, but […]

This article is written assuming you are already creating fantastically optimized content. (If you need some help with that, there are a plethora of articles […]

Google is testing a toned-down, more subtle version of the Search Generative Experience. Some are calling this version the lite SGE, where Google is showing […]

Google-Extended, the new standalone product token, to tell Google through your robots.txt to not use your site content for Bard and Vertex AI and other […]

X (formerly known as Twitter) has started rolling out a new ad product that cannot be blocked or reported. The new format doesn’t include an […]

Overstock relaunched as Bed Bath & Beyond on Aug. 1. Many SEO professionals have been critical of the move as the community has begun analyzing […]

Whether you’re working in SEO, PPC or somewhere in between, salaries are always a contentious subject. They can be hard to talk about, challenging to […]

Digital advertising could be on the cusp of changing forever. The antitrust lawsuit against Google is one of the most significant filed by the U.S. […]

Google Ads is no longer maintaining individual and ad group keyword forecasting in Keyword Planner. Few advertisers were using these features so the platform decided […]