Month: October 2023

PPC best practices come from a variety of places. Some of those sources are: Google Ads reps. The Help Center. Official certifications. Auto-apply and manual […]

Halloween is traditionally the perfect season to anticipate unexpected shocks. But eight surprising social video trends should astound even the most unflappable digital marketers.  1. […]

Amazon generated $12.06 billion from its advertising services in the third quarter of 2023. The figure marks a 26.3% increase from the same period in […]

In today’s omnichannel world, customers engage with brands across many different touchpoints both online and offline. This makes mapping the customer journey more complex for […]

Ahrefs leadership is once again calling out Semrush for making “7 shameless edits” to an Ahrefs vs. Semrush comparison article written by Brian Dean before […]

When it comes to programmatic advertising, consent isn’t just a requirement; it’s the key to unprecedented revenue potential. Programmatic advertising thrives on precision and relevance, […]

Meta’s third-quarter revenue jumped 23% to $34.15 billion, the latest indicator of a rebound in digital advertising. Meta, the parent company of Instagram, WhatsApp, Threads […]

Google is currently having an issue serving or showing search results to some searchers. You may see error pages when you search on Google.com, keep […]

Google is launching a new Google Maps search results interface that brings to focus the photos that are associated with Google Business Profile listings. Google […]

Google today is adding search themes – a new, optional signal – to Performance Max. Search themes are a new way for advertisers to provide […]