Microsoft has released a patent named Web Content Reliability Classification that talks about how to develop a reliability score for a website or content on a website. […]
Offline conversion tracking (OCT) is one advertising tool that can help you get more from your PPC spend. In brief, advertisers use offline conversion tracking […]
Google is set to roll out new AI features in Performance Max for all U.S. advertisers by the end of the year. Marketers will be […]
We all know what’s involved in crafting the perfect, most SEO-conscious article for the web. But how many of us really think about those crucial […]
It’s been a strange year for digital marketing. Between the switch to GA4 and the wider implementation of artificial intelligence (AI) tools, marketers have had […]
We’re launching a new page to shop for holiday gift deals from across the web, plus new ways to track prices and find price insights […]
Google is rolling out new features to help brands engage with shoppers this holiday season: A new deals hub. New pricing tools. The annual Holiday […]
In this article, I am going to talk about 3 SEO techniques that I have only just picked up on this year and they are […]
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