Month: November 2023

When The Verge published “The people who ruined the internet” on Nov. 1, it caused a shockwave across the search engine optimization (SEO) world. Their […]

What excites me about SEO is that it’s always changing. You can’t stand still – staying ahead is crucial. Small advantages matter in the competitive […]

Connected TV already offers B2B marketers an assortment of features that linear TV never did, like precise targeting and measurable results. But as we look […]

Google has updated its search quality raters guidelines for the first time in 2023 with a number of updates including simplifying the needs met scale, […]

Google CEO Sundar Pichai has confirmed that the company pays Apple 36% of its Safari search revenue. The search engine shares this revenue, which is reportedly […]

Apple reportedly asked Amazon to stop competitor ads from appearing on its product pages. In response, the retail giant allegedly agreed to only serve ads […]

Google has filed a lawsuit in the northern district of California against two men who allegedly used the DMCA takedown request mechanism to try to […]

To succeed in Google search, SEO professionals must stay updated on Google’s algorithm changes and be adaptable to evolving search trends that influence website rankings […]

Like any marketing and advertising channel, SEO should be budgeted for. However, creating an SEO budget isn’t as simple as allocating a set monthly amount.  […]