Month: April 2024

Page load speed, among other Core Web Vitals, is a known Google organic ranking factor. While we have the PageSpeed Insights tool, it unfortunately only […]

While Google’s responsive search ads (RSAs) have come a long way from the simple text ads of the past, there are still plenty of opportunities […]

Have you ever been in a situation where not everyone was on the same page? It happens often in the workplace and usually is caused […]

Studies show that loyal customers are responsible for as much as 65% of all brand purchases. In turbulent economic times, when consumers become warier with […]

Advertisers might be able to purchase ads on Meta’s Threads platform as early as the second half of this year. That’s according to a Digiday […]

Brave Search introduced a new AI answer engine called Answer with AI. It will produce AI-generated answers “synthesized” from multiple sources for any query. What […]

Remember how painful iOS 14 was for performance marketers? An even more seismic change is looming, and way too many marketers are still unprepared. Yes, […]

The rise of AI content creation has been a game-changer – for better or worse. On the one hand, you have benefits like: Improved efficiency. […]

YouTube has introduced two new measures in its crackdown on ad blockers. There will either be:  Buffering issues. An error message saying “The following content […]

Paid search advertising revenues reached a new high in 2023 – though annual growth continues to slow, according to a new report. In total, search […]