Advanced testing: What 4,000 A/B tests can teach you

Contributor Jason Puckett summarizes a presentation from SMX Advanced 2017 on lessons learned from 11 years of conversion optimization. In it, speaker Ayat Shukairy explains what’s critical for the success of any A/B testing program.

The post Advanced testing: What 4,000 A/B tests can teach you…

Please visit Search Engine Land for the full article.


Source: Search Engine Land
Link: Advanced testing: What 4,000 A/B tests can teach you

Be the first to comment

Leave a Reply

Your email address will not be published.


*