14 Facebook Remarketing Strategies to Test via @sejournal, @hoffman8
Companies can always find ways to re-engage their prospects through remarketing. Here are 14 ways you can leverage Facebook to do this.The post 14 Facebook […]
Articles by Amy Bishop
5 Simple Steps to Set Up Video Extensions in Microsoft Ads via @sejournal, @hoffman8
Microsoft Ads’ video extensions are officially here and we’ve got everything you need to know to get started with them.The post 5 Simple Steps to […]
Microsoft Rolls Out Customer Match, Updates to Match Types, New Text Ad Formats & More via @sejournal, @hoffman8
Microsoft Ads announced updates to phrase match, new ad formats in the SERP, customer match updates, and more. Here’s what we know.The post Microsoft Rolls […]
Microsoft Announces Private Search, New Ad Units, Paid & Organic Social Integrations & More via @sejournal, @hoffman8
Microsoft has unveiled a number of new features and technologies including private search, new ad units & more. Here are the highlights!The post Microsoft Announces […]
Google Dispels Rumors About Bid Strategy Changes via @sejournal, @hoffman8
Google confirms that Target ROAS & Target CPA aren’t going away but are being grouped within other bid strategies. Here’s how to continue using them.The […]
Experts Share Their Tips As Google’s Insights Page Rolls Out Globally via @sejournal, @hoffman8
Google’s Insight Page rolls out to all accounts. Advertisers share their best tips for getting the most from it.The post Experts Share Their Tips As […]
Google Ads Conversion Updates: Global Site Tag to Set First-Party Cookie; GMP to Model Conversions in Europe via @sejournal, @hoffman8
Google Ads announced two updates to conversion tracking. Here’s what advertisers need to know!The post Google Ads Conversion Updates: Global Site Tag to Set First-Party […]
Breaking: Google Announces New Dynamic Exclusion Lists via @sejournal, @hoffman8
Breaking: Google announces the addition of dynamic exclusion lists to help advertisers manage negative placements. Here’s what you need to know.The post Breaking: Google Announces […]
Google’s “Project Bernanke” Favors Google Over Other Advertisers via @sejournal, @hoffman8
It has been alleged that Google has been giving its own ads an unfair advantage within the Google Display Network. Here’s what we know.The post […]
Google Shares the Privacy Sandbox’s Most Recent Conversion Tracking Proposals via @sejournal, @hoffman8
Google shared information about the Privacy Sandbox’s most recent conversion measurement proposals – here’s what we know.The post Google Shares the Privacy Sandbox’s Most Recent […]
