ChatGPT for PPC marketers: 15 strategic prompts to use today
Paid search marketers are no strangers to artificial intelligence. Every day, we use AI-powered platforms like ad engines, third-party management tools and copywriting software. But […]
Articles by Amy Hebdon
How to drive 10x more conversions with magnetic paid search offers
You’ve got a lot of levers to pull in your paid search account that might improve performance. But the absolute best optimization you can make […]
The Ultimate Google Ads Pacing Dashboard For 2023 (Free Looker Studio Template)
Discover how you can get the most out of this Google Ads Pacing Dashboard, including a free Looker Studio template. The post The Ultimate Google […]
5 things your Google Looker Studio PPC Dashboard must have
If you’re just getting started with Google Looker Studio, you’ve probably experienced blank-page syndrome. You get your data source connected, open up a new file, […]
4 tips to get the most out of the Google Ads interface
Nora Ephron tells the story of when she first fell in love with journalism. Her journalism teacher, Mr. Simms, asked the class to write the […]
Build A Brilliant Google Ads Audience-First Strategy (Even If You Don’t Want To)
Learn how (and why) to create a Google Ads audience-first strategy, and get started with demand generation. The post Build A Brilliant Google Ads Audience-First […]
How to use Audience manager for better insights and optimization
Google Ads has been changing the definition and functionality of audiences, releasing a series of updates and emails that have seemed both cryptic and confusing. […]
How To Unlock Better Google Data Studio Segments Using “CASE”
The digital marketer’s guide to Google Data Studio CASE statements, including syntax and examples for better visualizations to power Google Ads campaigns. The post How […]
6 Tips For Giving Your Reporting Dashboards A Makeover
Turn clunky digital marketing and SEO reporting dashboards into useful analysis powerhouses with these tips for better charts and data visualizations. The post 6 Tips […]
The Ultimate Google Ads Pacing Dashboard (Free Data Studio Template)
Use this Google Ads pacing dashboard to get KPI goals, daily progress, and historic trends in an automated, easy-to-share Data Studio report.The post The Ultimate […]
