What B2B marketers must know in the face of a potential recession
Talking about a recession isn’t always enjoyable. But it’s a situation that inevitably requires a shift in strategy and mindset to continue finding success in […]
Articles by Andrea Cruz
Google Ads for B2B: How to overcome challenges, platform limitations
B2B marketers tend to be excluded from most articles, case studies and examples. Even when we get mentioned, our marketing efforts are bucketed as “B2B” […]
