Articles by Benu Aggarwal

Local is no longer just about listings, but omnichannel experience and engagement. Today’s consumers want a personalized experience and engagement with local businesses through digital […]

As we prepare to say goodbye to 2022 and welcome 2023, it’s a great time to review notable changes to search and consumer behaviors and […]

Entity search can be a massive competitive advantage. But you first need to build your entity-based strategy.  This article will cover how to create a […]

Entity search has become a competitive advantage for businesses and brands. With Google opening its topics API and releasing the most comprehensive deep learning algorithms, […]