Articles by Brian Smith

So, you’ve set up your Google My Business listing but still aren’t seeing results. What’s the next step? Columnist Brian Smith lays out some suggestions […]

How has Google’s local search changed throughout the years? Columnist Brian Smith shares a timeline of events and their impact on brick-and-mortar businesses. The post […]

Though Google My Business isn’t perfect, columnist Brian Smith believes that recent updates and added features illustrate Google’s commitment to making the platform work for […]

With big players like Facebook and Apple committing to the technology, contributor Brian Smith argues that AR is becoming more than just a novelty for […]

On-demand delivery services are making local businesses nervous, but columnist Brian Smith explains why this new shift in consumer behavior should be seen as an […]

Columnist Brian Smith discusses some of the recent developments and technology that will impact local search, both in the short term and the long term. […]

Columnist Brian Smith explains the impact of proximity on local searches and provides advice for how marketers can make it work for them. The post […]

Columnist Brian Smith explains how ride-sharing services and self-driving cars will open up a host of new opportunities for local businesses. The post Driving local […]

Ads are coming to voice search sooner than you think. Columnist Brian Smith discusses what this might mean for local businesses, as well as SEO […]

When deciding which local businesses to patronize, consumers choose ones they know and trust. Columnist Brian Smith shares tips for marketers looking to help their […]