Articles by Ginny Marvin

The program, coming out of pilot, spotlights offers in Bing product ads. The post Bing Ads rolls out Merchant Promotions for Shopping campaigns in US […]

The settlement stems from a case that dates back to 2008 about Google ads showing on error pages and parked domains. The post Advertisers get […]

New updates are aimed at enabling timely feed uploads and informing title optimization. The post Bing Shopping Campaigns get inventory feeds, search query reports at […]

Automation take over essentially every aspect of this new campaign format. The post Google sets machine learning loose on new ‘Smart’ display campaigns appeared first […]

The change greatly simplifies user access for Shopping feeds and other Merchant Center programs. The post Now you can log into multiple Google Merchant Center […]

A short-lived blog post indicates useful changes are coming to help advertisers analyze Quality Scores in their accounts. The post Are AdWords advertisers about to […]

Says updates will touch on simplified measurement, improved targeting and ways brands are starting to use Google Assistant. The post Google to hold annual livestream […]

The company says thousands more advertisers will gain access to store visits data as a result of improved measurement techniques and machine learning-powered modeling. The […]

Most advertisers already use daily budgets, but here’s a final heads-up for those still using monthly budgets in Bing Ads. The post Bing Ads will […]

Page feeds are designed to give advertisers more control over which URLs to associate with a DSA campaign. The post AdWords Dynamic Search Ads gain […]